Clark & Sons can be distinguished in the market by means of its modern legacy story and pioneering spirit.  It tells the tale of a farmer who made a name for himself over the years and now wants his sons to take up the challenge of this new business venture. Clark & Sons aims to be a competitor to Fitch & Leeds mixers and therefore asked us to pitch on the new launch campaign combined with a big launch event.  We decided to highlight their pioneering spirit that captures the heart of our target audience and even managed to launch some custom cocktails especially created by LiquidChefs.